Rochester Hills Legistar System

Committee members discussed Local Road Millage Initiative noting the following:

* Ed Anzek, Planning Director, requested the new Youth Representatives obtain

parental feedback regarding millage.

* Mr. Anzek explained the current funding program for residential street repair.

* Committee made mention to Youth Representatives that the members would welcome

the opportunity to fully explain the history of the local road millage.

* Program referred to as "Residential Street Funding" vs. "Local Road Funding".

* Hills Herald format discussed new "Frequently Asked Questions" section.

* Committee members discussed progress made to date as follows:

* Scheduled five (5) town hall meetings.

* Question arose whether to provide live call-in capability.

* Prior live call-in embarrassingly failed without residents calling in.

* Live call-in created dead air time.

* Fill in information leads to non-spontaneity or weakens message.

* Suggestion made to have control room screen call-ins and announce caller during

meeting to eliminate dead air.

* Suggested advertise numerous times.

* Suggested to place ad on Web Page.

* Suggested to contact Home Owner Association Presidents to get announcement

out.

* City Representatives to discuss and have a dialogue with the Mayor, Council

Members and some staff members.

* Held one (1) focus meeting at OPC.

* Road map posters were set-up on both floors.

* Reminder announcement over OPC PA system prior to actual meeting.

* Notice of meeting placed in OPC newsletter.

* Seven (7) residents attended the meeting.

* Question and Answer session lasted one (1) hour forty (40) minutes.

* Video tape of meeting reviewed and is running on Channels 55 and 10.

* Additional meeting scheduled for Thursday, September 30, 2004.

* Meeting to include all three (3) ballot issues in anticipation of a larger crowd (Open

Space, Primary Election and Roads).

* Gerry Carvey has agreed to speak at meeting.

* Council Members will be attending MML Conference on the 30th.

* Discussed possibility of having meeting on October 7, 2004.

* Meeting should be held prior to absentee ballots being mailed.

* Meeting will remain scheduled as is depending on ballots.

* Meeting ads are running on SCALA.

* Hills Herald articles published.

* Read and reviewed by many of City staff

* Articles were very informative and well done.

* Additional meeting scheduled for Thursday, October 28, 2004.

* Concurrence that the City needs to contest the non-factual information released by

opposition.

* Town Hall Meeting advertising strategies discussed.

* Town Hall meetings advertised on SCALA, Eccentric and Oakland Press

newspapers.

* Target subdivisions with most deteriorated roads (most located north of Walton,

west of Brewster).

* Post Town Hall meeting poster at entrance of subdivision and in front of City Hall.

* Request Home Owner Associations to distribute flyers throughout their

subdivision.

* Ask Homeowner Presidents if residents would like individual lawn signs.

Committee members discussed comments made by a thirty-eight (38) year resident in

attendance at OPC meeting noting the following:

* Resident in opposition to the millage.

* Resident's street was in perfect condition.

* Committee agreed it was unusual for concrete street which was beyond its life cycle.

* After driving the poor rated streets, the resident emailed Mayor in support of millage.

* Jamie Smith contacted resident and will provide video affidavit testimony.

Committee discussed contacting citizens who supported millage four (4) years ago

including researching old City records. In addition, the Committee would like two (2)

more testimonials in support of millage.

Committee discussed ways to get information out to residents including drafting

editorials and soliciting funding.

* Campaign letters written by residents to the editors.

* Suggested staff member from Mayor's Office create a flyer.

* A public service announcement on the radio or contract Roberta Jasina at WWJ.

* Committee agreed to discuss strategies with Mayor Somerville.